There is a trend happening now that suggests you Feng Shui your website for the season. Google it, the trend is there. Interestingly, at least to me, anyway, we are in the process of a site redesign, not for Brand Building but for my other company 24/Savvy. I liked our site, but according to both my amazing SVP and business partner it needed an overhaul. It wasn't intuitive enough; it looked too much like a blog. Just check out CNN's site, they said, see the difference? Of course, it's CNN and we're a lifestyle platform, not a news site. BUT, they think we're newsy too. Ok, off topic.
Today with all the tools we have available to us, doing a site redesign just because it's spring is not an impossibility, it's a probability. But Feng Shui your site? I think it's best to get a designer who knows how to make sure your site is more friendly to those souls who you most want to reach. Not sure positioning things the Feng Shui way is worth the effort, I've never believed in Feng Shui. But what I do believe is that shaking things up a bit can yield some really cool results. And with how "easy" it is to make changes I say go for it!