Celebrity As Nose Muse
Jennifer Aniston. Jennifer Aniston and perfume? Sure, why not! She’s youthful, spunky, fresh faced, a survivor. She's got the "get up and go" to handle a perfume. She stands for things, many things, and that's what you need when you're doing a perfume. You need context, you need content, you need... CELEBRITY!
Celebrity, she's got it. You go girl! Celebrity, who would want it? At least her kind. No privacy, your every move chronicled by ruthless photographers.
Oh, celebrity can give you fragrance deals. And after all, that's pretty sweet. Having a perfume. A perfume named after you!
I'm not against it and I like JA. I probably wouldn't buy it, but I'm probably not the target (I like my perfume made in France and by brands like Hermes, but I'm old fashioned). BUT, I bet millions of others would try it, and if it's good, shoot I bet they would come back for more.
JA, go for it. I think you may have a hit on your hands!
















